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Taking The TOEIC Skills and Strategies 1 (Chapter 3: Reading Practice)


D - Articles and Reports

Read the following passages, and focus on the main points. Use the What to look for sections as a guide.

Not everyone knows how to cook, but almost everyone would like to make healthy, delicious meals at home. That‘s why Alan Solak founded Starter Chef, Inc., the popular online meal service company, three years ago.

Twice a week, Starter Chef delivers to its subscribr3rs’ homes all of the ingredienls for cooking a nutritious meal for four, along with detailed recipes. Starter Chef is one of the fastest growing online food services in the world. It is now valued at $1.8 billion, with an annual growth rate of over 400%.

As CEO, Solak says that customer feedback is key to the company’s success. It is active on social media, where subscribers share praise, photos of their prepared meals, and suggestions for improvement.

“Our number-one goal is to make home cooking easier and more fun for our customers,” Solak says. “That guides everything we do."

What to look for:
- What do subscribers to Starter Chef receive? Meal ingredients and recipes twice a week
- How do customers share their feedback? On social media
- According to the CEO, what is the company's main goal? To make home cooking easier and more fun for its customers

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